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Fashion District Grand Opening 🛍️

September 16, 2019

Celebrate Opening Weekend with FOOD, FILM, FASHION and FUN at Fashion District Philadelphia, September 19-22, 2019!

Fashion District Philadelphia (The District), a joint venture partnership between PREIT and Macerich, has planned a series of celebratory events to commemorate the launch of Center City’s highly anticipated downtown destination.

The free, family-friendly activities invite guests to “Play in the District,” starting with the official Opening Ceremony on September 19 and continuing throughout the weekend.

A one-of-a-kind destination - connected to Reading Terminal Market, the Pennsylvania Convention Center and Jefferson Station – Fashion District offers food, film, fashion and fun. The District cements the next generation of consumer experience through dynamic tenancy and community programming, including shopping, dining, entertainment, and arts and culture. These elements will come to life on September 19 through September 22 as The District hosts over 10 experiential activations, creating a whimsical, imaginative world that encourages guests to “Go For It” and set the standard for the type of exciting year-round programming that will take place at The District.

Best part - it is SO EASY to get here on SEPTA! Hop Regional Rail to Jefferson Station - you don't even have to go outside! Same goes for the Market-Frankford Line! Ride it to 11th Street and you are literally there! Hop a Trolley to 13th Street - you can get to The District underground or it's a short walk. Hop the Broad Street Line to City Hall Station - get to The District underground or it's a quick walk on Market Street. So many buses travel past The District - including Routes 17, 23, 33, 28, 44, 45, 47, 61, and 78. For those of you coming from that other shopping mecca - King of Prussia - Routes 124 and 125 stop two blocks from The District!


OPENING CEREMONY, Thursday, September 19, 2019, at 11:30a: Join the Honorable Mayor Kenney, PREIT CEO Joseph F. Coradino and Master of Ceremonies, and President and CEO of the Philadelphia Convention & Visitors Bureau, Julie Coker Graham at the official opening ceremony of Fashion District Philadelphia. Outside The Cube Plaza at 9th & Market, city and state officials will join partners PREIT and Macerich in welcoming guests through the doors of the District for the first time. Marked by confetti cannons, exterior screen animation and a special performance by a local Marching Band, the opening ceremony will officially mark this important milestone for the City of Philadelphia.

TASTE THE DISTRICT, Thursday, September 19 – Friday, September 20, 2019, 12 – 2p: Activate your taste buds during your lunch hour at MarketEats. With giveaways from Chick-Fila, Burger Fi, Oath Pizza and Tiffany’s Bakery, visitors can enjoy Philly’s newest grab and go dining spot. Don’t miss Fashion District’s mega prize wheel to score FREE Market Eats gift cards, along with live entertainment, including a special appearance by a beloved Philly icon!

EXPLORE THE DISTRICT, Thursday, September 19, 2019, 5 – 8p: Stop by The District for an after-work happy hour to shop, sip and explore in a modern and chic way. Enjoy a fun-filled shopping experience with pop hits by the Philadelphia String Quartet with DJ, complimentary wine sampling, and illustrations from Philly’s own fashion illustrator Denise Fike. Plus, shoppers who make a purchase of $25+ are eligible to show their receipt at Concierges on street level at 9th & Market for a FREE Fashion District gift.

LIVE FASHION SHOW, Thursday, September 19 – Friday, September 20, 2019, from 6-8p: Capitalizing on the authenticity and trend-setting nature of Philadelphia, this non-traditional fashion show will feature clothes and accessories from Fashion District’s world-class retailers showcased on live models on pedestals. Styled by the team behind Philadelphia Fashion Week, retailers include Columbia, Nike Factory Store, Wills Eye, Burlington, South Fellini and more!

GUIDED ART CRAWLS, Thursday, September 19 – Sunday, September 22, 2019, at 1p & 6p: Be one of the first to experience The District’s multifaceted art collection, presented by distinguished artists such as Philadelphia’s Eileen Neff and Ryan McGinness. The collection features over $1 million in commissioned art and includes a mix of installations showcasing contemporary murals, pop art, 3D designs, digital art and more. To participate in the art tour, please check in at Conciergeson street level at 9th & Market at 1p or 6p.

GO FOR IT PARK & ENTERTAINMENT, Thursday, September 19 – Sunday, September 22, 2019, during hours of operation: Enjoy high-quality local entertainment and performances throughout the entire weekend. Watch as high-energy performers take center stage to share their amazing talents, highlighting the uniqueness and diversity that make Philadelphia great. In addition, attendees can enjoy pop-up parks throughout the space featuring oversized games, LED swings, a brightly colored sea-saw, 1-word Poets, a paper flower wall photo opportunity and more!

POP-UP ART & FASHION EXPERIENCE, Friday, September 20, 2019, 5 – 8p: Experience the unique fusion of Philadelphia’s art and fashion scene at The District’s Pop-up Art & Fashion event. This art-meets-fashion inspired event will feature a live performance by Chill Moody, interactive mural paintings, an activation by Mural Arts Philadelphia, complimentary cocktail sampling, guided art crawls, GIF selfie-stations and more!

ZEN AT THE DISTRICT, Saturday, September 21, 2019, 9a – Noon: Start your weekend off right by moving your body and relaxing your mind at The District. Enjoy a Zen garden featuring a DIY aromatherapy station, a complimentary bootcamp workout by Triyo Fitness, healthy food sampling, an interactive meditation expirence with Luna Maye, FREE samplings and more! Grab a friend and stop by for a morning of relaxation, wellness and health-focused offerings. All attendees who participate in the workout will receive a free Fashion District gift.

SOUNDS OF THE DISTRICT, Saturday, September 21, 2019, 5 – 8 p: Celebrate Philadelphia’s rich history and culture with local performances by the Philadelphia Pops, ZSeek Burse, gospel acts and more. Hosted by Rec Philly’s Co-Founder Will Toms, Philly’s greatest talents will be showcased in the heart of Philly’s newest entertainment destination.

FUN FOR ALL TAILGATE AT THE DISTRICT, Sunday, September 22, 2019, 11a – 2p: Join The District for a day of family-fun at the Go-Birds Tailgate Party. Enjoy live music, an appearance by 97.5 The Fanatic’s Natalie Egenolf, face painting, over-sized games, sports trivia and AMC Theatre gift card prizes, while treating yourself to free popcorn and a DIY candy bar. Don’t forget to wear green – Go Eagles!

For more information on Fashion District Philadelphia, visit:!